Professional flooring websites that bring in more customers

Showcase your flooring masterpieces online with a professional website that converts visitors into paying customers and more projects

Are You Missing Out On Potential Revenue?

If your business is not bringing in enough leads, chances are your website is not converting well.

  • Little to no calls or inquiries
  • Stagnant email newsletter list
  • Few contact details collected
  • High bounce rates

How a Conversion-Focused Website

Can Help Your Flooring Business

An effective website can be a powerful sales and marketing tool.

Convey Professionalism and Build Trust

A sleek, modern website reflects your business's professionalism, fostering trust and credibility among potential customers.

Provide a Point of Contact For Prospects

Your website acts as a 24/7 point of contact, ensuring prospects can easily reach out to you at their convenience.

Attract Traffic From Search Engines and Social Media

Optimized content and social media integration turn your website into a traffic magnet, drawing visitors and prospects.

Gain Insight About Your Target Audience

Through analytics and user interaction, you can gain insights into your audience's preferences and behaviors.

Gather Leads and Collect Contact Information

Your website serves as a lead generation powerhouse, enabling you to collect contact information and grow your customer base.

Get More Inquiries and Close More Projects

A conversion-focused website increases inquiries, helping you close more deals and expand your business's reach.

👋🏼 I'm Lorraine Rafols, conversion-focused web designer + developer specializing in flooring companies

I help businesses like yours generate leads and sales from their websites and landing pages through conversion optimization principles and a website design strategy custom-tailored to your specific business needs.


• Webflow • Wordpress • Shopify

• HTML/CSS • Figma • Adobe Photoshop

• Responsive design & development

• On-Page SEO • Speed optimization

• Domains, hosting & cPanel management

• Backups & migrations

• Theme & plug-in updates

Kind Words From Clients

Lorraine is a true gem as I can speak highly of her work ethic, dedication to knowing her craft, and an eagerness to grow daily. While we work primarily in WordPress in my agency, she also works in Webflow and Shopify - making her an invaluable asset regardless of what platform you might work with. Beyond her technical skills, Lorraine is a joy to work with, she is trustworthy, and brings both positivity and professionalism to the table.

Leigh Klemmer

Agency Owner

What a pleasure Lorraine was to work with. She went above and beyond and delivered the agreed upon service well before the due date. We plan to utilize Lorraine for future projects and highly recommend her if you are in search of a Wordpress Expert.

Mike Barone

Business Owner

Lorraine recently completed a Webflow website design for us and did a fantastic job! Her commitment to our happiness was apparent from start to finish. She was extremely reliable and a great problem solver. This project had a very quick turnaround and she kept to our timelines! We appreciate her hard work and expertise and look forward to working with her again on our next project.

Emma Bolton

Agency Owner

Client Projects

WORDPRESS TO WEBFLOW

AmerEpoxy: Lower Bounce Rates

An epoxy flooring services company needed to improve their lead flow, which was suffering due to slow page speed load on their website. Tweaks done immensely improved the load speed, yet it still dipped due to poor server response time. Moving the site to Webflow skyrocketed their page speed load time, leading to lower bounce rates.


The revamped Webflow site included conversion-focused elements: clear Call-to-Action buttons, a gallery slider on the hero section that showcased their best flooring work, easy-to-read testimonials, and a large lightbox gallery pop-up of more flooring work organized per epoxy flake floor color.

SHOPIFY ECOMMERCE

OneStopEpoxy: Improved Sales

A brick-and-mortar epoxy supplies company needed to increase their online sales by migrating their ecommerce website to Shopify. The new website was populated with existing store data and used a lightweight theme with some code customizations to achieve what the client envisioned for his website.


The website makeover included conversion-focused features to increase sales: lookbook with product tags on the hero image, Google reviews integration, people watching, stocks left bar, dynamic checkout, delivery estimator, description tab, smart variants and frequently bought together, to name a few.

Quick and Easy Work Process

Fill Out Our Intake Form

To find out if we are a good fit, we would love to learn about your business and your goals for your website via an intake form. If there is anything unclear, we can hop on a quick discovery call here.

Proposal and Invoicing

We summarize your website project requirements in a brief proposal detailing the scope, deliverables, pricing and timeline. Once you are happy with it, we send you an invoice for the downpayment.

Project Kick-off

We begin the project by gathering and preparing all assets needed. Then we begin building your website with weekly updates and feedback. After the final review, we launch your website.

Post-Launch Support

We provide post-launch support for 1 week at no extra cost, to ensure that everything is running smoothly. You can message us and expect a reply within 24-48 hours during business days.

Grow your flooring business with

a website that converts

Display your aesthetic and durable flooring work and gather prospective customers' contact information with a conversion-focused website.

Are you ready to take the next step with us?

Please fill out the form to express your interest. We will get back to you within 1-2 business days with a detailed client intake form. Thank you!